My2Cents

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April 2016

Pity program buyers for whom split personalities are a job requirement. Fortunately, this critic doesn’t have to deal with audience tastes, but can just appreciate the production value of shows. It wasn’t an easy task at first, but time served as a teacher.

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By |March 28th, 2016|Categories: My2Cents|Tags: |0 Comments

February-March 2016

Now we know with mathematical accuracy that the life of FTA TV will last at least another 20 years. The probability is only 50 percent, but it’s definitely better than the imminent doomsday predictions of the naysayers.

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By |February 19th, 2016|Categories: My2Cents|Tags: |0 Comments

January 2016

Comparing the retention level of print versus online, print wins overwhelmingly, and authoritative academics confirm it. I’m wondering if advertising follows the same pattern. (…)

By |January 15th, 2016|Categories: My2Cents|Tags: |0 Comments

November-December 2015

Hold off on that obit for now. The death of cable-TV was declared prematurely. The patient is still healthy, with only minor ailments that any savvy expert can solve by applying the cure suggested below. (…)

By |November 21st, 2015|Categories: My2Cents|Tags: |0 Comments

October 2015

Suspense and surprise in movies and TV shows are now also controlled by MBAs, since it has been found that those two creative elements are a function of information economics and, therefore are, mathematical problems. (…)

By |September 2nd, 2015|Categories: My2Cents|Tags: |0 Comments