TV Advertising’s New Biz Model
How can a company transform its product from a simple trademark into a brand and then an icon? A hint could come from the idea that “products are bought, brands (…)
Hearst and Xumo Launch Dog Channel
Hearst Media Production Group and Xumo — Comcast’s and Charter’s streaming joint venture — have launched the Lucky Dog Channel exclusively on Xumo Play.
The FAST Lucky Dog channel (…)
X’s New Ad Sales Strategy
There’s a new marketing strategy at X, the social media platform formerly known as Twitter.
According to a front-page story in yesterday’s Wall Street Journal, the “X’s Sales Pitch [is] (…)
SPI’s ‘Bleeding Love’ to Premiere in CEE
“Bleeding Love” is a family drama starring Ewan McGregor and his daughter Clara McGregor, set to premiere on FilmBox Premium across 11 markets on June 15. This exclusive release (…)
CPB Facing Tough Future
On Wednesday, June 11, 2025, winning by a narrow vote (214 – 212) along party lines, the House in the U.S. Congress withdraw funding worth just over $500 million a (…)
Multicom’s ‘Summer Dreams’
In the wake of Brian Wilson’s death — on June 11, 2025 — Los Angeles-based Multicom Entertainment is distributing the 4K restored biopic Summer Dreams: The Story of the Beach (…)
Secuoya Studios Partners with Sydney Gallonde
Producer and creative Sydney Gallonde and Secuoya Studios have inked a multi-year first look deal, which aims to generate French stories and narratives for the global market. This marks (…)
Othelia Technologies Expands to the U.S.
Australia-founded story design and management platform Othelia Technologies has named Emmy Award-winning producer and entrepreneur Scott Greenberg (Bento Box Entertainment) as executive chairman and co-founder. Greenberg joins the company (…)
JFL’s “About Antoine” S2 Now on Netflix
The second season of Just For Laughs’ About Antoine is now live on Netflix Americas and France. The series is produced by Just For Laughs and Just For Entertainment Distribution holds worldwide (…)
FilmRise Channels Land on TCL
FilmRise and TCL have signed an agreement covering some of FilmRise’s most popular FAST Channels, which will be made available to international audiences on TCL Channel, reaching viewers across (…)
