Controversial Ads’ Positive Message
Publishers in the U.S. seem to have discovered that advertisers don’t want to face editorials that are negative or controversial. “Forty percent of the Washington Post‘s material is deemed unsafe (…)
Publishers in the U.S. seem to have discovered that advertisers don’t want to face editorials that are negative or controversial. “Forty percent of the Washington Post‘s material is deemed unsafe (…)
“We’re very happy with the MIP London event,” said an executive with the Institute of Engineering and Technology (IET), which, together with the Savoy Hotel, were the venues for this (…)
The London events started with a bang on Sunday — but they’re positively exploding today. On Sunday, the inaugural MIP London began with five conferences, including one on finances, and (…)
As one of the very few TV trade publications that regularly runs a book review, VideoAge has immersed itself in the discussion of whether listening to a book is the (…)
Streamers such as Netflix and Amazon took a “throwing money around like confetti” attitude to their productions (exemplified by Apple TV+ paying a reported $15 million per episode for The (…)
The big news in the February Issue of VideoAge is naturally what every international TV industry person has been talking about for the past 10 months — MIP London — (…)
VideoAge‘s symbol for the L.A. Screenings 2025 is the phoenix, the mythological bird that rises from the ashes of its predecessor. The Screenings, now in its 62nd year, is scheduled (…)
Realscreen Summit came first on February 3, followed by NATPE Global on February 5 — both at the Miami InterContinental Hotel, which was sold out for both events. Some participants (…)
After years of being duped by fake reviews for such things as products, restaurants, Airbnbs, and financial opportunities, consumers are said to be back to depending more on recognized brands (…)
Whether we like it or not, London is calling, and the international TV sector is answering.
This is perhaps because the calling, this time around, is coming from three sources: the (…)