The 41st annual American Film Market (AFM) begins today, Monday, November 9, 2020. It takes place in a virtual Santa Monica, California (its traditional city) in eight virtual venues (as pictured above), and offers five features, including “Newsstand” and “Session Replays.” The virtual market will continue “live” until November 13.

With 562 exhibiting companies, this AFM edition is “bigger” than the 2019 rendition (which welcomed 375 exhibitors). The registered buying contingent is also larger, numbering 1,468 (up from last year’s 1,300). As for the number of movies to be screened, the official count is 465 (up from 313 in 2019).

Three of the venues on the “AFM Campus” –– the Industry Offices, LocationEXPO, and the On Demand Theatre –– went live on November 4 for pre-market screenings and project previews.

A preview of the AFM 2020 Online platform was shown on November 5 to help participants prepare and plan for today’s market. It consisted of a 15-minute tour of the AFM Online Campus and buildings, including MyAFM, the stages, and the Networking Pavilion.

The AFM 2020 Online programming lineup has 70-plus sessions and 200 speakers, all of which can be viewed at AFM2020.online. This is up from the 52 conferences and 150 speakers featured in 2019.

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