German broadcaster ProSiebenSat.1 appointed Globecast for the multiplatform distribution of the German-language TV channel ProSiebenSat.1 Welt.
Globecast will oversee licensing of the channel exclusively in the U.S. across MVPDs, cable operators, and OTT platforms, as well as IPTV distribution and non-exclusively in Australia, New Zealand, and Central and South America. ProSiebenSat.1 Welt features current German-language programming sourced from the company’s six free TV channels, with hit shows such as Galileo and Der letzte Bulle, among others.
Berto Guzman, VP, head of Content Acquisition, Aggregation and Distribution for Globecast Americas, stated, “Our channel aggregation and distribution capabilities are second to none. We’re ideally positioned to help ProSiebenSat.1 Welt to expand its audience base through our extensive partnerships with distributors. International channels like ProSiebenSat.1 Welt are increasingly important to provide for our progressively diverse markets.”