All3media International closed a factual entertainment deal with Thailand’s TrueVisions for the cable and satellite TV rights to over 50 hours of content.

TrueVisions acquired The Sticky Truth About Sugar (pictured), The Truth About Your Teeth, and Body Fixers. TrueVisions also picked up two series featuring Gordon Ramsay: the first season of The F Word and three seasons of Hotel Hell.

Amreet Chahal, sales manager of Asia Pacific at All3media International, remarked, “Factual entertainment content continues to be a strong driver of our business in Asia – and I’m delighted to partner with the team at TrueVisions on this new deal.”

She added, “I’m confident these intriguing and entertaining health-themed specials and series will continue that trend with viewers in Thailand, and am also very pleased to introduce TrueVisions’ audience to Gordon Ramsay’s inimitable style!”