Sony Music Italy has signed beloved Italian character Topo Gigio to its Kids roster, with plans to develop new projects featuring original, previously unreleased music for worldwide release in digital and physical formats.
Created by Maria Perego in 1959, the iconic mouse has entertained generations of audiences, building an international profile through appearances on The Ed Sullivan Show, where he made 94 appearances, and television programs across Europe, the Americas and Asia. Now overseen by Alessandro Rossi and his team, Topo Gigio continues to expand his presence across entertainment, music, fashion and digital media while preserving his creator’s artistic legacy.
Recent milestones include a 2025 appearance alongside Lucio Corsi at the Sanremo Music Festival and Eurovision Song Contest, a Lifetime Achievement Award at the Premio Mia Martini, and the launch of a stage musical celebrating the relationship between Topo Gigio and Perego. The character has also featured in social initiatives, digital education projects and a new animated series, reinforcing his appeal across generations and markets.
The Sony Music Italy partnership aims to build on Topo Gigio’s enduring international recognition, bringing new music to established fans and younger audiences worldwide.
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