In an effort to expand into the U.S. market, India’s Zee Entertainment Enterprises (ZEE) has secured an agreement with DISH TV and Sling TV. As part of the deal, DISH and Sling TV will carry 27 new channels, (in addition to the existing 10 ZEE channels), and Sling TV and DISH will be the exclusive provider of Zee’s on-demand library. The agreement brings ZEE’s reach to 52 million homes in the U.S. market, which includes subscribers in English, Spanish, Portuguese, Hindi, Bengali, among others.

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