It can be said that vertical integration in the U.S. television industry began in 1993 with the repeal of the so-called Fin-Syn rule, which was established in 1970.
In fact, 1970 (…)
In a highly competitive U.S. television marketplace, what does it take to be the best? At the recent Television Critics Press Tour, each of the U.S. network presidents talked about (…)
¿Cómo encarar la inversión en marketing, en dónde enfocarla en este 2017? ¿Los presupuestos para el año nuevo han aumentado o están en baja? ¿En qué difieren respecto a las (…)
It looks as though the American and most of the international media is up in arms about the upcoming Donald J. Trump presidency. It was certainly not expected, even though (…)