AVoD platform Tubi secured a content partnership deal with MGM Television for all 15 season of The Apprentice.
The Apprentice first debuted on NBC in 2004 and expanded into a franchise with over 20 local versions. Tubi customers will be able to access all seasons of The Apprentice, which included famous contestants such as Omarosa, Khloe Kardashian, Cyndi Lauper, and Piers Morgan, among others.
Farhad Massoudi, Tubi CEO, commented, “In our quest to democratize content and make more premium content accessible, we are making a big push into the reality television space. The Apprentice is our second big series announcement this month, and we will have more in the near future.”