Entertainment One (eOne) announced its plans for Peppa Pig World of Play, indoor attraction sites in collaboration with Merlin Entertainments.

As part of an exclusive multi-territory licensing agreement with eOne, Merlin will build and operate the Peppa Pig World of Play sites. The first Peppa Pig-themed play centers are scheduled to launch in Shanghai in late 2018 and in Dallas/Fort Worth, Texas in early 2019.

Additional sites have been secured in Beijing, Michigan, and New York, for 2019.

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