More changes may be in store for Discop Istanbul, which is considering moving its 2017 edition, from March to June.
Discop’s Patrick Zuchowicki Jucaud told VideoAge Daily, “This March [1st-3rd] we will have a Turkish pavilion, regrouping the small, medium and bigger-sized producers and distribution in order to provide exhibitors from other countries with more visibility and promotional opportunities.”
In addition, a partnership with Globus Fairs will permit Discop to grow even further. In March 2014, Zuchowicki Jucaud announced that he’d sold 50 percent of Discop Istanbul to the local trade organizer, Globus Fairs, which organizes the Istanbul TV Forum and Fair. The events will be held together this year.
“We are considering options to grow the market in 2017 and move the dates from March to June in Istanbul, in order to hold the market after the L.A. Screenings, so as to welcome more U.S. companies with new shows,” explained Zuchowicki Jucaud.
He continued: “This year, the big six Turkish distributors [ATV, Calinos, Global Agency, ITV, Kanal D, TRT] have all agreed to exhibit under one pavilion and not in gigantic two-story exhibits, which were taking up half of our exhibiting hall.
“We are welcoming a bigger delegation of exhibitors from China and from Korea and we will refocus the attention on Turkey, CIS, CEE and MENA countries in order to bring to the market the core 400-plus buying companies from these regions,” he added.
One of the problematic territories is the Middle East, especially Saudi Arabia, which Discop organizers will compensate with buyers from Central Asia, Russia and North Africa.